PewDiePie briefly loses YouTube subscriber top spot to T-Series - Dexerto
Entertainment

PewDiePie briefly loses YouTube subscriber top spot to T-Series

Published: 21/Nov/2018 12:56 Updated: 17/Mar/2019 18:54

by Ross Deason

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It finally happened – after months of speculation and predictions, PewDiePie briefly lost his spot as the most subscribed YouTube channel to Indian production company T-Series on March 17, 2019.

PewDiePie, real name Felix Kjellberg, has been the king of the Google-owned video-sharing platform since 2013, and for a long while it looked as though nobody would ever get close to him.

However, it became apparent in the summer of 2018 that the Swedish entertainer finally had some competition in the form of T-Series, a channel that many avid fans of YouTube had never even heard of.

YouTube / PewDiePiePewDiePie’s long reign has officially come to an end.

A bit of digging revealed T-Series is, in fact, a music and film company in India that uploads multiple Bollywood music videos to YouTube every single day and has amassed well over 60 billion views in the process – 40 billion more than PewDiePie!

The growth of T-Series’ subscriber count made it clear to analysts and pundits that the Indian channel would inevitably overtake PewDiePie before the two channels broke the 70 million subscriber mark.

Pewds wasn’t finished, though. With the help of an excellent ad campaign from fellow YouTuber MrBeast, a few hilarious T-Series roasts and even a diss track, PewDiePie managed to maintain the gap and even break the coveted 69 million subs mark first.

The 29-year-old then went on to hit 70 million and 71 million subscribers first, but T-Series suddenly started to gain ground at a rate of knots in mid-November and was predicted take the number one spot before the month came to an end.

Multiple MrBeast stunts gave PewDiePie a boost, but they weren’t enough in the long run.

The YouTube and entertainment community banded together to help PewDiePie defeat the corporate might of T-Series (even Elon Musk got involved!) and the Swede incredibly managed to hold on to his spot well into 2019, even after briefly being overtaken following a YouTube subscriber purge.

The milestones continued to stack up and by January of 2019 PewDiePie became the first YouTuber to hit 80 millions subs, then 81 and 82… and 83. In February he surpassed 85 million subs and by March he had over 89 million. Throughout the campaign, PewDiePie did emergency livestreams of games like Fortnite, Minecraft and Roblox and received support from the likes of Markiplier and Jacksepticeye.

YouTube  / PewDiePieEven Elon Musk’s appearance on Meme Review couldn’t keep PewDiePie ahead forever.

On March 2 he seemed to throw in the towel as T-Series once again closed the gap to less than 5,000. The moment of panic seemed to briefly be over after his Tweet on the situation, but T-Series was once again closing in at an alarming rate.

Despite T-Series seemingly taking the lead for good on March 13 after going up by over 3,000 subs for a few minutes, PewDiePie rebounded and has now extended his gap to a 9,000 subscriber lead over T-Series. 

However, on March 17, T-Series jumped back into the lead, with an even wider gap of over 4,000.

It’s clear that this race will likely go on for some time before one side can pull ahead for good. 

Entertainment

TikTok dominates Forbes 30 under 30 list: Addison Rae, D’Amelio’s, more

Published: 1/Dec/2020 15:56

by Connor Bennett

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A handful of TikTok stars including Charli and Dixie D’Amelio, as well as Addison Rae and Loren Gray have been named in Forbes’ 2021 edition of the social media 30 under 30.

With TikTok blowing up similarly to Vine, plenty of creators have become stars – taking their TikTok following and doing something else, be it starting a YouTube channel or launching a music career. 

However, some have become household names, creating their own brands and linking up with hugely successful companies for collaborations – see Charli D’Amelio dominating in the advertising space and creating their own products with Sabra and Dunkin’ Donuts respectively. 

Each year, success like this is recognized by Forbes and their 30 Under 30 list, which highlights rising stars in a long line of spaces – and it should come as no surprise that a number of TikTok stars have made the cut this year. 

dixie and charli damelio on Instagram
Instagram: dixiedamelio
Charli and Dixie have seen unrivalled success on TikTok.

TikTokers on Forbes’ 2021 30 Under 30 list

The American business magazine released their 2021 list for the 30 Under 30 on December 1, with the D’Amelio sisters – Charli and Dixie – making up one of the seven spots claimed by TikTokers. 

Both Addison Rae and Loren Gray also made the cut, which should come as no surprise saying as they’re both still inside the top five most-followed TikTok accounts. 

Additionally, Avanni Greg, Spencer Polanco, Michael Le & Michael Uy, and Jalaiah Harmon – the originator of the Renegade dance – also make the cut. Though, the latter is named as a ‘dancer’ despite her following on the app.

Forbes 30 under 30 social media list for 2021
Screenshot via Forbes
TikTokers made up nearly a quarter of this years list.

David Dobrik is also listed as a TikToker – which might cause a few fans to scratch their heads and question it – seeing as he had plenty of prior success on YouTuber. 

Either way, though, with nearly a quarter of the list being taken over by TikTok stars, it shows how far the app has come, and just how far some creators can go if they manage to build up a big enough following. 

It’ll be interesting to see if anyone else can replicate their success next year, or if these TikTokers are the main trendsetters.