Jaclyn Hill slammed for emotional Instagram posts about lipstick scandal - Dexerto
Entertainment

Jaclyn Hill slammed for emotional Instagram posts about lipstick scandal

Published: 19/Oct/2020 19:26 Updated: 19/Oct/2020 20:57

by Virginia Glaze

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Makeup mogul and YouTube star Jaclyn Hill is facing backlash after posting a series of emotional statements to her Instagram Stories that appear to be about the fallout surrounding her lipstick scandal last year.

Jaclyn Hill is a bonafide beauty guru; boasting her very own makeup line and collaborations with such brands as Morphe, Hill has solidified her presence in YouTube’s beauty community — although not in the best way, at times.

In 2019, Hill received an avalanche of backlash after buyers claimed her lipsticks were cracked, covered in a fuzzy substance and even moldy, which critics still don’t feel that she has adequately made up for.

Shortly after the scandal went viral, Hill took a hiatus from social media and returned some time later to reveal that she had self-medicated her anxiety over the issue with alcohol, but has since been more active online and is taking steps toward recovery.

It seems that Hill is facing backlash over the incident yet again, after opening up to fans in a series of emotional posts via her Instagram Stories that appear to discuss the aftermath of the lipstick drama.

In her posts, Hill claimed that she was “trying so hard to fake a happy life for social media” during that time, stating that it is “hard for me to even look at pictures from this period” in her life.

Jaclyn Hill poses on the beach with a caption on her Instagram story.
Instagram: Jaclyn Hill
Jaclyn Hill opened up about the difficulties she faced in her mental health during the aftermath of her lipstick scandal in summer 2019.

“I felt so undeserving of this award,” Hill said of her win at the American Influencer Awards. “I was ashamed of who I had let myself become and still believe 1,000 other influencers deserve recognition more than me.”

Jaclyn Hill poses with her trophy at the Influencer Awards.
Instagram: Jaclyn Hill
Jaclyn Hill won Makeup Tutorialist of the year at the 2019 Influencer Awards – an honor she said she was “ashamed” to receive.

Despite her seemingly genuine remorse over the matter, critics aren’t letting her live the scandal down, with many finding her Instagram posts performative and attention-seeking, even speculating that she could be ramping up to sell another product to fans.

“Whenever she posts emotional stuff, its ‘cause she’s about to sell something big,” one user wrote over Twitter. “She psychologically manipulates people a lot before a big drop. She does this days, weeks or a month before.”

“I mean, I’m glad she’s doing better mentally, but a large part of the backlash against her, and what added to her mental health struggles, wasn’t just the fact that the lipsticks were defective, but that she took zero responsibility or accountability for it,” another wrote.

Hill has since responded to the criticism surrounding her latest Instagram stories, claiming that she is not intending to sell another product until 2021.

While it’s clear that Hill has tried to remain positive, last year’s lipstick drama just isn’t going away despite her efforts to rise above a scandal that has become synonymous with her image.

Business

TikTokers Josh Richards & Griffin Johnson become Royal Ravens co-owners

Published: 1/Dec/2020 15:00

by Albert Petrosyan

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TikTok superstars and original members of the Sway House, Josh Richards and Griffin Johnson, have become investors in ReKTGlobal, the parent company of the Call of Duty League’s London Royal Ravens franchise and Rogue.

The news was announced on December 1 as two of the biggest names on TikTok have officially become co-owners of the London Royal Ravens and Rogue of the League of Legends European Championship (LEC).

“Griffin and Josh have uniquely captured the attention of Generation Z and beyond, and their influence is undeniable. They are both incredible additions to the ReKTGlobal ownership team,” said Dave Bialek, CEO of ReKTGlobal. “They have strong business instincts, a unique talent for developing viral content, and an understanding of how to connect with younger audiences and casual gamers.”

Combined, Richards (23.4M) and Johnson (9.8M) boast over 33 million followers on TikTok as well as similarly huge numbers on most main social media platforms. ReKTGlobal envisions their massive online presence will play a key role as the pair will develop new content, merchandise collaborations, and promotions with the Royal Ravens and Rogue.

Josh Richards and Griffin Johnson join ReKTGlobal
ReKTGlobal
Josh Richards and Griffin Johnson repping merch from the teams they now co-own.

“They are natural-born hustlers and have leveraged their TikTok fame to step into acting and music, becoming entrepreneurs and investors in the process,” Bialek added. “We couldn’t be more excited to welcome them to the ReKTGlobal family as we continue to bridge the gap between the world of esports, entertainment and pop culture.”

Griffin Johnson shared similar sentiments as the news of their investment became public, having roots as an avid gamer and Call of Duty fan.

“The fact that I can now say I own a part of London Royal Ravens and Team Rogue is unbelievably surreal,” he said. “I am thankful to Dave and Amish for allowing me into the ReKTGlobal family with open arms. Can’t wait to get to work and help bridge the gap between traditional social media and esports.”

ReKTGlobal is a huge esports org
ReKTGlobal
ReKTGlobal’s reach and presence in esports is massive.

As for Josh Richards, this isn’t the first time he’s been involved with ReKTGlobal; in May 2020, his creator management company, TalentX Entertainment, embarked on a joint venture with ReKTGlobal called TalentX Gaming, a talent management company with a focus on gaming and esports athletes and content creators.

“Coming on as an investor to ReKTGlobal was genuinely a no-brainer,” he commented. “After a few meetings with the C-suite at ReKTGlobal, I knew this was something I wanted to be a part of.”

The TikTok megastars are the latest in a long list of celebrity figures who have joined ReKTGlobal as investors, including legendary DJ Steve Aoki, Grammy-winning rock band Imagine Dragons, international producer Nicky Romero, NBA defensive star Rudy Gobert, NFL player Landon Collins, and, most recently, star YouTuber Vikkstar.