Ninja’s manager explains why they’re willing to lose viewers to stream on Mixer - Dexerto
Entertainment

Ninja’s manager explains why they’re willing to lose viewers to stream on Mixer

Published: 8/Aug/2019 11:31 Updated: 9/Aug/2019 0:13

by Calum Patterson

Share


Tyler ‘Ninja‘ Blevins surprised fans by moving from Twitch to Mixer on August 1, a move met with both anticipation and scepticism in equal measure, but the Fortnite star reportedly doesn’t care if it hurts his viewership.

At the peak of his powers on Twitch, in early to mid 2018, Ninja was attracting upwards of 50,000 viewers on almost every stream, as Fortnite boomed.

Advertisement

This peak did dwindle somewhat, but he would still rarely pull less than 30,000 on any given stream for his remaining time on twitch, and his total subscriber count, while fluctuating, was probably at a similar number.

Ninja / TwitterNinja’s move to Mixer came as a surprise to almost everyone.

Twitch is undoubtedly the dominant platform in the livestreaming space, so viewership is perhaps easier to come by for the top creators, with more casual viewers browsing who might land on your channel.

Advertisement

On the flip side, Ninja will perhaps benefit from the lesser competition on Mixer – it’s no secret that former FaZe Clan pro Turner ‘Tfue‘ Tenney had actually usurped Ninja as the most popular Fortnite streamer, in terms of average viewership.

However, according to Ninja’s wife and manager, Jessica Blevins, the move to Mixer wasn’t motivated by a desire to gain viewership – in fact, even if his viewing numbers fell of a cliff, he would still be satisfied with the decision.

“Although the stats on Ninja’s Mixer channel are amazing right now, that’s not what we planned to focus on with the transition,” Blevins explains, “even if (Tyler) had 5K viewers, we were ready and confident with this move. Aligns with what we believe in and wanted for the brand.”

Advertisement

And Ninja’s stats since the move have been impressive – he racked up over a million subscribers in record time, but there is a major caveat to this success, because Mixer is giving away free subscriptions to his channel for the first two months of his move.

It remains to be seen if the hot start on Ninja’s Mixer channel that has been achieved is sustainable, or just part of the initial hype of the move, that will fade.

Some other streamers have been skeptical, notably Dr Disrespect, who predicts that Ninja’s current high numbers “will go down.”

Advertisement

Ninja’s prowess as a streamer and entertainer can’t be denied, but perhaps what will truly decide his success on Mixer will be the platform itself, and whether viewers are satisfied with the usability of the site.

Cars

Future reveals insane custom Chevrolet truck

Published: 7/Oct/2020 16:00

by Kieran Bicknell

Share


Rapper Future has had an incredible career spanning over several decades. In that time, he’s risen through the ranks to become a household name in the rap/hip-hop genres. Now, he’s revealed the latest addition to his garage in the form of this crazy one-off Chevrolet Blazer.

Future – real name Nayvadius DeMun Wilburn – is an American rap artist from Atlanta, Georgia. In his time as a musician, he has amassed a number of awards and released several critically-acclaimed albums and tracks.

Advertisement

With a car collection including Lamborghinis, Rolls-Royces, and Bentleys, he has now revealed his latest addition.

Standing out from his collection of ‘typical’ exotic cars, Future has now taken delivery of his custom-commissioned Chevrolet K5 Blazer truck from renowned tuners RingBrothers.

Advertisement
Future Custom K5 Blazer
Instagram: @hre_wheels
Future commissioned the custom truck from renowned tuners RingBrothers.

Future’s new Ringbrothers Chevy K5 Blazer

This fully-restored, one-off build looks absolutely incredible and will stand out among Future’s other ‘stock’ cars. Finished in British Racing Green, this is a color that was not available from factory, and was used only for his personal build.

The exterior has been left mostly stock other than the color change, but the front headlights have been upgraded to LED units. Not only have the headlights been changed, but also the wheels – the stock items being replaced by a set of 18″ gold HRE wheels.

Inside, the car has been completely re-trimmed in brown leather, with a number of embossed logos throughout. The factory analog dials have been refreshed, but a 10″ touchscreen has been fitted to the dash. This is coupled to an uprated JL audio system – a key upgrade for a musician such as Future.

Advertisement

Future unveiled the truck on his Instagram:

Underneath the hood is the biggest upgrade to the car – a complete engine and transmission swap. The stock motor has been ditched for a 6.2l LS3 V8, coupled to an uprated GM automatic transmission. With 430hp on tap, Future will have plenty of fun driving this custom truck around.

RingBrothers co-owner Mike Ring is justifiably proud of the result: “We’re humbled that people continue to come to us for special projects like this.”

“We realize that our customers could get a new Ferrari or Lamborghini but choose us instead. It’s an honor we don’t take lightly, so we put our heart into each project. We’re glad Future appreciates that.”

Advertisement