Ninja’s manager explains why they’re willing to lose viewers to stream on Mixer - Dexerto

Ninja’s manager explains why they’re willing to lose viewers to stream on Mixer

Published: 8/Aug/2019 11:31 Updated: 9/Aug/2019 0:13

by Calum Patterson


Tyler ‘Ninja‘ Blevins surprised fans by moving from Twitch to Mixer on August 1, a move met with both anticipation and scepticism in equal measure, but the Fortnite star reportedly doesn’t care if it hurts his viewership.

At the peak of his powers on Twitch, in early to mid 2018, Ninja was attracting upwards of 50,000 viewers on almost every stream, as Fortnite boomed.

This peak did dwindle somewhat, but he would still rarely pull less than 30,000 on any given stream for his remaining time on twitch, and his total subscriber count, while fluctuating, was probably at a similar number.

Ninja / TwitterNinja’s move to Mixer came as a surprise to almost everyone.

Twitch is undoubtedly the dominant platform in the livestreaming space, so viewership is perhaps easier to come by for the top creators, with more casual viewers browsing who might land on your channel.

On the flip side, Ninja will perhaps benefit from the lesser competition on Mixer – it’s no secret that former FaZe Clan pro Turner ‘Tfue‘ Tenney had actually usurped Ninja as the most popular Fortnite streamer, in terms of average viewership.

However, according to Ninja’s wife and manager, Jessica Blevins, the move to Mixer wasn’t motivated by a desire to gain viewership – in fact, even if his viewing numbers fell of a cliff, he would still be satisfied with the decision.

“Although the stats on Ninja’s Mixer channel are amazing right now, that’s not what we planned to focus on with the transition,” Blevins explains, “even if (Tyler) had 5K viewers, we were ready and confident with this move. Aligns with what we believe in and wanted for the brand.”

And Ninja’s stats since the move have been impressive – he racked up over a million subscribers in record time, but there is a major caveat to this success, because Mixer is giving away free subscriptions to his channel for the first two months of his move.

It remains to be seen if the hot start on Ninja’s Mixer channel that has been achieved is sustainable, or just part of the initial hype of the move, that will fade.

Some other streamers have been skeptical, notably Dr Disrespect, who predicts that Ninja’s current high numbers “will go down.”

Ninja’s prowess as a streamer and entertainer can’t be denied, but perhaps what will truly decide his success on Mixer will be the platform itself, and whether viewers are satisfied with the usability of the site.


Twitch streamer confronts DoorDash driver after console war trash talk

Published: 24/Nov/2020 19:33 Updated: 24/Nov/2020 19:42

by Michael Gwilliam


Console wars are nothing new to video game enthusiasts. From schoolyard debates to forum threads 500 pages deep, console loyalists have fought tooth and nail since the dawn of time. Now, the battleground has shifted with even DoorDash drivers getting in on the action against customers.

During a Twitch broadcast, streamer Jameskii was playing Minecraft while waiting for DoorDash to deliver his order. Suddenly, he received a text message on his phone.

“Hold on, is my drink here?” he wondered as he grabbed his mobile device. “Oh my God! Oh my God!”

As the streamer stared down at his phone, he could hardly contain his disbelief at the message he received from the driver.

“My food delivery guy just messaged me ‘Xbox is trash as f**k,” he laughed. “I’m not kidding. My f**king DoorDash just messaged me. It says, ‘Hello, DoorDash has arrived with your order’ and the next message is ‘Xbox is trash as f**k.’”

As it turns out, the driver actually tried to call the streamer, but when Jameskii didn’t pick up, he felt the need to trash talk Xbox.

Despite all this confusion and the out of context attack on Microsoft’s console, Jameskii wondered if he should call the driver back.

“Say yeah, PlayStation is better, woo!” his friend suggested as the streamer began to redial the number.

Eventually, someone on the other end picked up. “Alright, what did you say about Xbox?” Jameskii asked point-blank.

After a few moments of silence, the driver doubled down on his earlier comment and shouted, “F**k Xbox!”

The remark had the streamer in stitches and made him burst out laughing at the absurdity of the whole situation.

While console wars have a long history dating beyond even the 90s when Nintendo and Sega duked it out, it’s unlikely that the phenomenon ever reached a point where delivery drivers partake. It just goes to show that we’re living in a strange timeline.