What does ‘W’ mean on TikTok?

While watching TikTok videos and reading the comments, you might have come across the term “W” being used. But what does “W” mean on social media? Here’s everything you need to know.

TikTok is perhaps the most influential social media platform out there right now and has over 1 billion active monthly users.

Like every other social media platform, TikTok is home to a host of different slang terms, inside jokes, memes, and more. Some of these have stemmed from within the communities on the app itself, and have spread across from other places like X or Snapchat.

If you’re a regular browser of TikTok, or social media in general, you may well have come across the letter ‘W’ being used on its own in comments, or as a slang term.

Here’s everything you need to know about what the word means, and when to use it.

What does ‘W’ mean on social media?

When someone writes just ‘W’ in response to a video, it usually stands for ‘win’ or ‘winning.’ In other words, people may use it to mean something like ‘winning at life’ if they want to congratulate the person in the video for something they have achieved.

It can also just be used more broadly as a positive remark on a whole range of videos.

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In addition to ‘W,’ you may also have seen the term ‘L’ floating around online. This has the opposite meaning, and usually stands for ‘lose’ or ‘losing.’

You will surely find this comment underneath videos of people’s fails, or comment on the fact that someone is losing an argument in the comment section.

These are far from the only terms to confuse people on TikTok. Phrases like FYP, PFP, /srs, are just a few of the vast number of phrases used frequently on the app. If you’re finding yourself baffled by the TikTok lingo, we’ve collected some of the most popular slang terms and their phrases here.