How ASMR YouTubers are making millions: ASMR rich list revealed - Dexerto

How ASMR YouTubers are making millions: ASMR rich list revealed

Published: 22/Jul/2020 17:21

by Alice Hearing


ASMR used to be a niche corner of the internet where a small community discovered that certain sounds gave them a physical sensation. Now influencers in this field are making millions.

In the last few years, ASMR has rapidly grown into a huge internet phenomenon. Millions of people were quickly mesmerized by watching videos of people whispering into a microphone and crackling newspaper. Why? Because people discovered it gave them a tingly, pleasurable sensation.

ASMR stands for audio sensory meridian response and affects such a large number of people that it has grown from a fad, into something far more substantial. YouTube ASMRtists will use roleplay such as hairdressing, sitting in a movie theater, or having coffee with a friend, or they will use different sounds such as running their fingers over the bristles over a hairbrush or tapping on a table.

Jane ASMR on YouTube
Instagram: Jane ASMR
Jane ASMR is the highest-earning ASMR YouTuber

This side of the internet has only grown, to the point where ASMR influencers are now millionaires. The highest-earning YouTuber in this community is 21-year-old Jane ASMR, from South Korea, who has 8.68 million subscribers and makes more than half a million per month. Hongyu ASMR (4.57 million subscribers) from South Korea makes $3.6 million a year, and Zach Choi (9.21 million subscribers) from the US makes $3.5 million a year. Of the top 25 ASMRtists ranked by earning, the average salary is $1.2 million per year.

ASMR YouTuber LifewithMak became a sensation after her sassy and unusual ASMR videos went viral. At the height of her fame, Makenna was able to rake in more than 12 million views on a video where she chewed on whole pieces of honeycomb. At the time, SocialBlade projected that she could earn $1000 in a single day.

Stats from a report by OnlineMattressReport list the top earners in the ASMR entertainment industry.

List of highest earning ASMRtists
The top creators are making an esitmated $6 million a year.

Why are they so popular?

One factor that allows single ASMRtists to grow so big is the fact that “brain tingles” transcend the language barrier. Viewers don’t need to understand the words to get the same tingling effect.

The phenomenon is truly global. The top three most subscribed ASMRtists are Ice cream rolls, Zach Choi, and Jane ASMR who come from Germany, USA, and South Korea. Other creators who earn the most come from all over the world including Canada, Indonesia, Vietnam, and Australia.

But the highest view counts come from Brunei, where people are three times more likely to search for these types of videos than any other country in the world. Other countries who search the most include Sweden, Iceland, Norway, New Zealand, and France.

As long as ASMR continues to affect people in this way, it won’t be going away any time soon. So if you’re looking for a quick buck, this is your sign.


Logan Paul’s custom car collection has to be seen to be believed

Published: 23/Oct/2020 12:35

by Kieran Bicknell


Logan Paul has risen to fame as one of the most prominent YouTubers and online personalities of the 21st Century. His success brings financial rewards, and his growing exotic car collection reflects this. 

YouTuber and online personality Logan Paul is no stranger to the spotlight. Along with his brother Jake Paul, he is now one of the best-known content creators on the planet.

While not all of his news features are for the right reason, his success is undeniable with 22 million + followers. His car collection reflects this, and contains some very unusual and unique vehicles.


View this post on Instagram


IT’S FINISHED!!! Three months of customization and “The Cool Bus” is finally complete 😈 We turned a regular, boring school bus into the most ridiculously obnoxious and savage content machine in the United States. It’s not a head turner – it’s a god damn neck breaker… AND IT BANGS, @WestCoastCustoms y’all killed it 🔥🔥🔥 FEATURES: Smart glass (automatic window tint), 30 interior speakers, electric winch, color changing LED lights, toilet, microwave, kitchen, hammock on the inside, 50 inch flatscreen with Apple TV & wifi, two @Lovesac beanbags, air conditioning, an intercom system and a bunch of other dope stuff 😂🙌🏼 (p.s. swipe over and check out the tires, always plug, Merch link in bio YEET)

A post shared by Logan Paul (@loganpaul) on

Logan Paul’s car collection

One of the best-known vehicles in Logan’s collection is his Mercedes G-Class G500 4×4 squared. While that may be a mouthful of a name, it is an undeniably impressive bit of kit.

Despite being dramatically styled from the factory, Logan took his 4×4 squared one step further and sent it to RDB LA for a number of personal customizations. Dubbed ‘The Yeti’ once completed, the imposing jeep was fitted with a massive snowplow – the first in the world to receive such treatment.

Alongside his ‘Yeti’ Logan also has another standout custom vehicle – the ‘Cool Bus’. A fully customized and kitted-out ex-school bus, this isn’t a regular vehicle for Logan but is instead used a way of promoting his merch.

Featuring a custom teal blue wrap, pumped-up sound system, heavy-duty front winch, and custom exhaust system, the Cool Bus is a serious piece of marketing kit.

Logan Paul Polaris Slingshot
Instagram: @loganpaul
His Polaris slingshot is one of his less practical vehicles.

Logan Paul exotic cars

While Logan isn’t one to splash out on expensive supercars in the same way his brother Jake does, he still has some interesting performance cars.

His Dodge Challenger is a V8-engined American ‘muscle car’ that is designed for all-out straight-line speed. While not extensively customized in the way his ‘Cool Bus’ is, Logan appears to wrap it to match his latest merch line designs and uses it as another way of promoting his range.

As well as the Challenger, which was given away to one lucky subscriber earlier this year, Logan also has a Polaris Slingshot for a ‘fun’ car. Purchased as a gift to himself on his birthday, it is likely to just be used as a casual car for fun rather than any serious motoring.

While he may not have the biggest collection in the world, Logan has more unique ways of showing his wealth, such as spending $200k on Pokemon cards. Either way, it is still a very unique collection of vehicles for the YouTube star.