An astonishing number of Call of Duty players have decided to move away from their console and PCs following the release of COD Mobile, marking the largest launch of any game on the platform.
The mobile video game market is still relatively new and developing in comparison to its other more traditional counterparts, but Activision decided to bring the Call of Duty experience to handheld devices when they launched their app on October 1.
This new game, which is available to download on both Android and iOS devices through their respective app stores, was touted as a major rival for the likes of PUBG Mobile and Fortnite’s handheld version even before release – but now they have the stats to back up such claims.
It hasn’t taken long for Call of Duty: Mobile to reach an impressive number of downloads, with figures from Sensor Tower – via Reuters – revealing that it’s amassed over 100 million just over a week after launch, but that’s not the only impressive statistic to come from its release.
$2 million has already been spent on the game in the way of microtransactions. Those who have played the Call of Duty games before will know that these transactions allow players to be able to pick up new cosmetics, features and more.
“This is by far the largest mobile game launch in history in terms of the player base that’s been built in the first week,” said Randy Nelson, head of mobile insights at Sensor Tower – according to the Reuters report.
For those who haven’t seen much of COD Mobile, there’s a lot for players to dig their way through and it brings back a whole host of fan-favorite maps as well – making them playable at any time, on the go. The likes of Nuketown, Firing Range, Hijacked and more are included in the multiplayer mode alone.
Call of Duty: Mobile has racked up more than $2 million spent on 20 million installs so far, according to Sensor Tower estimates. This includes Activision and Garena's versions of the game. India leads with 14% of installs, U.S. is No. 9 with 9%. #callofdutymobile #callofduty pic.twitter.com/2ici0HBa9g
— Sensor Tower (@SensorTower) October 2, 2019
As it stands, 17 percent of installs have occurred in the United States, with a good amount of the game’s player base built up in India and other countries across the world as well.
While there’s no doubt that the launch has been a successful one for both Activision and Garena, it will be interesting to see just how they can keep it fresh and entice even more players in the future.