YouTube finally clarifies how profanity affects monetization of videos - Dexerto

YouTube finally clarifies how profanity affects monetization of videos

Published: 14/Jan/2019 12:43 Updated: 14/Jan/2019 13:02

by David Purcell


YouTube has decided to clarify just how profanity can affect how people make money on the video sharing platform. 

There has been no new changes to YouTube’s monetization policies on profanity, but this new video from Creator Insider does shed some light on the criteria used when the decision is made to allow a video to run adverts or not. 

The short clip runs through some of the words that advertizers tend to raise concern about, the context in which profanity could be deemed acceptable and provides some insight into the ideal placement of profanity within video content.

PewDiePie, YouTubePewDiePie has had a few run-ins with YouTube advertizers over language used in his videos.

“Things like dang, shoot, damn, hell, no worries about those like they’re totally safe to monetize. You can use them as much as you want in your video, the title or thumbnail” says John, from YouTube’s Monetization team. 

F-bombs and other words which you wouldn’t typically hear on primetime television should not be included in thumbnails, titles or the beginning of videos, the pair explain. 

“There’s going to be a type of content that’s just not safe for monetization at all and that’s any use of racial slurs, derogatory content, really mean or hateful words” he added. 

It’s clearly about context with some profanity, though. Swear words will be deemed acceptable, for example, if the content creator stubs their toe or says it as a reaction to something of a similar nature. 

However, swearing directly at somebody else and targeting another person in a hateful way is another way to make your content unsafe for monetization. 


AOC makes history on Twitch with her first-ever Among Us stream

Published: 21/Oct/2020 6:33

by Brad Norton


Just one day following the announcement that U.S. politician Alexandria ‘AOC’ Ocasio-Cortez would be streaming on Twitch, her very first Among Us broadcast shattered expectations as one of the most-watched events to date.

The Amazon-owned streaming platform has seen a number of historic moments of the years in gaming culture. From groundbreaking Fortnite streams between Tyler ‘Ninja’ Blevins and Drake, to Michael ‘shroud’ Grzesiek’s enormous return. Now, AOC has penciled in her spot among the history books too. 

After an out of the blue tweet on October 19, AOC revealed that she was up to streaming for a good cause. The politician had her sights set on playing Among Us in order to promote proper voting plans ahead of the 2020 Presidential election.

She soon had an all-star lineup of crewmates and imposters as everyone from Imane ‘Pokimane’ Anys to Ben ‘DrLupo’ Lupo lined up to join her. Before she even went live, tens of thousands had followed her account in preparation.

As things kicked off on October 20, her first-ever Twitch stream quickly exploded.

The gaming community gathered together to show support as her viewership skyrocketed. Before the first round even got underway, more than 400,000 viewers had jumped into the channel.

AOC streamed for just over three and a half hours. Among Us was in focus the entire time as she played the mega-popular indie game with a variety of gaming personalities.

Overall viewership peaked at roughly 439,000, though her account also passed the 500,000 follower mark shortly after as well.

It was one of, if not the most-watched Twitch streams from a brand new account.

For her first broadcast ever, it ranks highly among the most successful individual streams of all time. In fact, she’s now fifth overall when it comes to the most-watched streams in Twitch history. 

While major esports competitions and landmark events boast bigger numbers, AOC now sits atop Twitch with one of the biggest solo-streams of all time.

Her first appearance on Twitch one for the history books. Though she also showed off some great Among Us gameplay. Her very first elimination on Pokimane quickly blew up across social media and the hits kept coming throughout the session.

While it may be a one-off event, for the time being, AOC’s Twitch stream was one for the ages. Perhaps it’ll be sooner rather than later before she makes her way back to the spaceship for another Among Us stream.

The Congresswoman did tease another stream too: “Hopefully this isn’t my last!”