Honda partners with Riot Games to sponsor LCS ahead of Summer Split Playoffs - Dexerto
League of Legends

Honda partners with Riot Games to sponsor LCS ahead of Summer Split Playoffs

Published: 8/Aug/2019 12:30 Updated: 8/Aug/2019 15:00

by Joe O'Brien

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Riot Games have announced a partnership with Honda as the exclusive automotive sponsor of the LCS.

The partnership will include Honda’s sponsorship of the LCS MVP award and Scouting Grounds, as well as the creation of custom content focusing on the league’s top players.

Honda also sponsor Team Liquid, making them the first automotive manufacturer to partner with both an esports league and an esports team.

Phil Hruska, Manager of Media Strategy at American Honda, said of the partnership:

“Through this partnership with the LCS, Honda will continue to forge a strong connection with the next-generation of car buyers who happen to be fans of the incredible athletes of Team Liquid and the League of Legends Championship Series in North America. We understand the passion of esports fans and how strongly they support the gaming community, and Honda is fully vested in creating one-of-a-kind, unforgettable experiences for gamers as we launch the next phase of Honda’s endeavor in esports and gaming.”

Team LiquidHonda are also partnered with three-time LCS champions Team Liquid.

Honda certainly aren’t the only automotive manufacturer looking to capitalize on the growing esports industry. Recent years have seen an increasing number of automotive companies step into the space, with Riot themselves also partnered with Kia Motors as a sponsor of Europe’s LEC.

Meanwhile, Toyota are one of the big partners of the Overwatch League, while Audi have sponsored former RFRSH Entertainment teams Astralis and Origen.

The announcement comes as the LCS heads into the Summer Playoffs, arguably the most important matches of the entire year for North America’s best. Not only will the playoffs determine the summer champions, they’ll also offer the chance for teams to secure a coveted spot at the 2019 World Championship.

League of Legends

LIVE: LCS Lock In 2021 Day 1: NA League of Legends returns

Published: 15/Jan/2021 23:00 Updated: 15/Jan/2021 23:04

by Andrew Amos

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The LCS has kicked off 2021 not with the Spring Split, but with a new tournament called Lock In. Similar to the KeSPA Cup or Demacia Cup, NA’s top teams will duke it out in a pre-season event right before the main season. Here’s what you need to know.


  • LCS Lock In 2021 is a new pre-season tournament for all 10 teams.
  • $150,000 in prize money is up for grabs for the winner.
  • TSM vs 100 Thieves are first up on Day 1.

LCS Lock In: Stream

The LCS Lock In tournament is the 2021 starter for League of Legends in North America. All 10 LCS teams will take part in the two-week competition that gives fans a taster of the year to come.

They’re not playing for pittance either. The winning team will take home $150,000 USD, and a lot of confidence heading into the start of Spring 2021 in February.

LCS Lock In 2021: Teams & groups

As we mentioned earlier, all 10 of the LCS teams will be taking part in the Lock In tournament. Some teams may choose to field their academy rosters instead of their main rosters, but with $150,000 on the line, there’ll definitely be some teams gunning for the flag.

Among them, Summer 2020 champions TSM would be favorites. Having made a number of moves in the off-season, only keeping jungler Mingyi ‘Spica’ Lu, the new squad will have a hard task in front of them. Team Liquid, CLG, and Cloud9 also made some big moves in the off-season to catch back up.

The 10 teams will be split into groups of two, with the top four from each group making it to the single-elimination playoffs.

Group A Group B
TSM FlyQuest
100 Thieves Cloud9
CLG Dignitas
Golden Guardians Evil Geniuses
Team Liquid Immortals

LCS Lock In 2021: Schedule

Groups Day 1: Friday, January 15

Group Match PT ET GMT
Group A 100 Thieves vs TSM 3pm 6pm 11pm
CLG vs Liquid 4pm 7pm 12am (Jan 16)
Group B Cloud9 vs Evil Geniuses 5pm 8pm 1am (Jan 16)
Dignitas vs FlyQuest 6pm 9pm 2am (Jan 16)
Group A Golden Guardians vs CLG 7pm 10pm 3am (Jan 16)

Groups Day 2: Saturday, January 16

Group Match PT ET GMT
Group B Immortals vs Evil Geniuses 1pm 4pm 9pm
Group A Golden Guardians vs TSM 2pm 5pm 10pm
Group B Cloud9 vs FlyQuest 3pm 6pm 11pm
Immortals vs Dignitas 4pm 7pm 12am (Jan 17)
Group A CLG vs 100 Thieves 5pm 8pm 1am (Jan 17)

Groups Day 3: Sunday, January 17

Group Match PT ET GMT
Group B Immortals vs Cloud9 1pm 4pm 9pm
Group A Liquid vs 100 Thieves 2pm 5pm 10pm
Group B Dignitas vs Evil Geniuses 3pm 6pm 11pm
Group A CLG vs TSM 4pm 7pm 12am (Jan 18)
Golden Guardians vs Liquid 5pm 8pm 1am (Jan 18)

Groups Day 4: Friday, January 22

Group Match PT ET GMT
Group B Dignitas vs Cloud9 3pm 6pm 11pm
Group A Golden Guardians vs 100 Thieves 4pm 7pm 12am (Jan 23)
Group B Evil Geniuses vs FlyQuest 5pm 8pm 1am (Jan 23)
Group A Liquid vs TSM 6pm 9pm 2am (Jan 23)
Group B Immortals vs FlyQuest 7pm 10pm 3am (Jan 23)

Quarterfinals Day 1: Saturday, January 23

Match PT ET GMT
TBD vs TBD 1pm 4pm 9pm
TBD vs TBD 5pm 8pm 1am (Jan 24)

Quarterfinals Day 2: Sunday, January 24

Match PT ET GMT
TBD vs TBD 1pm 4pm 9pm
TBD vs TBD 5pm 8pm 1am (Jan 24)

Semifinals Day 1: Friday, January 29

Match PT ET GMT
TBD vs TBD 3pm 6pm 11pm

Semifinals Day 2: Saturday, January 30

Match PT ET GMT
TBD vs TBD 1pm 4pm 9pm

Grand Finals: Sunday, January 31

Match PT ET GMT
TBD vs TBD 1pm 4pm 9pm