Twitch has introduced a brand new feature called “Community Gifting” that will allow users to gift a custom amount of subscribers to any given channel at once.
Users can choose to gift Tier 1, 2, or 3 subscriptions, and up to 100 subscribers can be gifted at once.
The process to using the Community Gifting feature is simple: the user must first select the option under the ‘Gift a Sub’ tab on the channel of their choice
Once chosen, a new screen will pop up allowing the user to choose a preset number of subs to gift, or enter a custom number of their choosing.
Once the price for the gifted subs is payed for, the channel will receive the subs and the notifications will also pop up in the chat, showing every single sub that was gifted.
As for the gift recipients, Twitch has an algorithm in place that allows them to select the viewers that will receive the gifted subscription.
We use an algorithm to help us select gift recipients starting with eligible viewers in chat, then followers, mods, and other factors that identify members of a community. Our algorithm also avoids giving trolls subs and we are constantly improving our algorithm to detect this behavior.
Although there is no way for the user who is doing the gifting to pick and choose each viewer who will receive the subs, Twitch is looking to adding that as an option in the future.
Q. Can I choose all of my gift recipients when gifting to the community? A. Not at the moment, but you’re not the first person to ask! We love hearing feedback and will look into incorporating it into future improvements.
StreamElements has announced the 20 recipients of its $100,000 Creator Diversity fund, providing creators of underrepresented groups on Twitch with professional livestreaming services.
These streamers are up-and-coming broadcasters who are fighting for their place in the uber-competitive landscape of livestreaming, and who face even harsher competition because of their protected characteristics.
The creators were selected due to the type of content they were producing, their dedication to livestreaming, and their own insights provided when they applied.
The fund hopes to be “a way to help elevate their presence and voice in an ecosystem where discovery and access to information is an issue.”
Marc, who goes by Teknikalx on Twitch, told us “I applied for the fund because I thought it would be beneficial for my channel to receive additional support to give the channel a more professional look vs what I have now. Also to bring to light that programs like this exist and if a channel such as mine can receive support in this manner, other channels can too.”
Teknikalx boasts over 5,000 followers on Twitch, but says that having the support of StreamElements ‘Dream Team’ will “give a boost to my channel in the extra visibility to my content. I truly believe that the access to doors that would otherwise be closed will open, with their support to show that my content is worth not only checking out but supporting.”
Fellow streamer StreetGrind, who streams everything from Fall Guys to Horizon Zero Dawn, said the support from the Creator Diversity fund will take his “content and brand to the next level in overall aesthetics as well as consistency.”
StreetGrind, one of the recipients of the Creator Diversity Fund, aims to take his content and brand to the “next level.”
“I’m hoping to use this support to increase my discoverability on who I am and what my brand is about. Improving every day one step at a time and helping others along the way,” he explained. “We stand stronger together instead of individually.”
Another recipient, GoofyWise, similarly hopes the support will push his stream further and provide a better viewing experience. “Opportunities like these are rare especially those targeted to people who look like me.”
“I plan to use this opportunity to take my channel to the next level by giving my stream an increased level of professionalism that will attract viewers from all around,” he told Dexerto. “Not to mention the added confidence boost from having a higher quality look and feel. Look good, feel good!”
The support will include guidance on growing their brand, securing sponsorships, merchandising, and all other facets of growing and maintaining an audience.
StreamElements is one of the leading third-party services used by countless streamers to manage their donations, overlays, alerts and more while they are broadcasting.
“Livestreaming is not an easy profession and it can be even more daunting for members of underrepresented groups,” said Doron Nir, CEO, StreamElements. “With the Creator Diversity Fund, our goal is to provide those invaluable industry insights on top of improving all aspects of their channels.”
Each of the 20 recipients will have an “account manager”, with 24/7 assistance, and provided a selection of “in-game overlays, alerts, emotes, transitions, sub badges, headers, tipping pages, info panels, and logos,” customized for their channel.