ENTERTAINMENT

XQC SHUTS DOWN MIZKIF’S CLAIM THAT WOMEN ARE BOUND BY “GLASS CEILING” ON TWITCH

WHAT HAPPENED?

Mizkif claimed women have a “much easier time,” hitting the 100 to 200 viewer mark on Twitch. He also said he believes they are bound by a “glass ceiling.”

LEARN MORE

xQc thinks it’s true to an extent but depends on the nature of their content — and more specifically, whether their strategy is based on giving attention to parasocial viewers.

- XQC

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This is half-true and half disingenuous. If you take the argument at face value, this is correct. It’s true women overall have an easier time getting to the 200 – 300 viewer mark because of certain appeals.

- XQC

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If you cater heavily to parasocial viewers and give them what they want, you’re giving them attention. But what happens when numbers scale up? People get less attention, so they watch less.

- XQC

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If you focus from the get-go on being entertaining and making an entertaining stream, regardless of attention given to individuals, you overall will break through that ceiling.

- XQC

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It is easier for women to get to that 200 – 300 viewer mark with these techniques. But you’re only going to hit the ceiling if you direct things this way.

xQc believes Pokimane is the perfect example of a woman who has broken through the supposed glass ceiling.