ENTERTAINMENT

NEW REPORT MIGHT REVEAL WHY JOE ROGAN IS STAYING ON SPOTIFY

WHAT HAPPENED?

A new report on Spotify’s Joe Rogan Experience deal could reveal why the platform has kept to its guns in keeping the embattled host, and why Rogan isn’t entertaining the idea of leaving.

Spotify spent $200 million to acquire Joe Rogan’s JRE, about $100 million more than what was previously believed, according to a New York Times report.

Spotify has been growing its original programming and podcast offerings to diversify what it can offer to its millions of subscribers.

The company has been putting out fires left and right on Rogan’s behalf, which it might happily continue to do to compete with bigger forces in the tech world.