ENTERTAINMENT
Logan Paul & KSI’s popular sports drink ‘Prime Hydration’ has become the first influencer-led brand to sponsor a NASCAR team.
Announced by MBM Motorsports, it was revealed that Xfinityrace car driver Tommy Hill will be driving a blue-raspberry Prime themed car during the race at Charlotte Motor Speedway.
– LOGAN PAUL
The partnership appears to only take place during this specific race, so we’ll have to wait to see if Prime continues to stay in the NASCAR community in the future.