Joe Rogan was shocked by MrBeast’s “crazy” YouTube strategy that sees his main channel videos translated into other languages, calling it a “brilliant idea.”
“Across everything, we’re closing in on 200 million subscribers,” he said, much to Rogan’s surprise.
This immense growth comes largely as a result of his efforts in “other languages,” MrBeast explained.
From French to Russian, much of his content can now be found in multiple languages on YouTube.
“These are the exact same videos on my main channel. We pay voice actors to dub over them, we translate the text, everything,” he said. “Wow,” Rogan responded multiple times, visibly stunned by the approach.
“That is so smart,” he continued, “that’s a brilliant idea. I love it.” Having never considered the strategy before, Rogan called MrBeast a “very wise” content creator, especially “for a young man.”