ENTERTAINMENT

CHARLI & DIXIE D’AMELIO LAUNCH NEW “SOCIAL TOURIST” CLOTHING BRAND

HUGE INFLUENCERS.

The D’Amelio sisters are doing it all. They started as TikTok celebrities, but now they’re successful entrepreneurs too.

It’s still early days for the ambitious sisters, who have announced that their next endeavor is a new clothing line, Social Tourist.

- DIXIE D'AMELIO

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We feel like Social Tourist really represents both of us and explores how our generation is balancing who they are on social media with real life.

- D'AMELIO SISTERS

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We hope that we can send the message that we can and should all feel comfortable in our own skin, working together to ensure there was a fit for everyone was really important to us.

Charli explained that Dixie’s designs are “a bit edgier, with dark color palettes and patterns,” while her own designs will be all about “feminine and cute styles.”