Riot Games takes LCS into "new era" with North American league rebrand - Dexerto
League of Legends

Riot Games takes LCS into “new era” with North American league rebrand

Published: 6/Jan/2021 0:14

by Isaac McIntyre

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Riot Games have unveiled a league-wide rebrand for their flagship North American competition, the League of Legends Championship Series, in a bid to push the LCS into a “new era” following a number of superstar retirements.

The League of Legends rebrand includes a new purple logo, reworked on-stream overlays, and a promise from Riot Games: after the “end of an era” with nailed-on superstars like Søren ‘Bjergsen’ Bjerg and Yilliang ‘Doublelift’ Peng retiring, the LCS wants to ‘start fresh.’

That revamp comes with a new focus on the competition’s best rookies.

Team Liquid’s bot laner Edward ‘Tactical’ Ra ⁠— 2020’s Rookie of the Year ⁠— is front and center in the bright new rebrand video, as are other young stars like TSM jungler Mingyi ‘Spica’ Yu and 100 Thieves’ Victor “FBI” Huang.

The league’s newly-announced 2021 rebrand also brings in two new mottos for the flagship North American competition: “Made by Many” and “All for the Game.”

The LCS brand overhaul comes just a month after Riot pulled the trigger on a number of huge changes for the League of Legends competition as well. These included scrapping the controversial Spring split, and a new preseason “Lock In” tournament.

This is the second rebrand Riot has shipped in as many weeks; League of Legends Champions Korea (the LCK) also recently underwent a similar overhaul. The Korean revamp was also touted as a “new era” for the newly-franchised LoL competition.

Now that the LCS rebrand has been ticked off, Riot is expected to begin the hunt for a single-platform broadcast deal for the North American league. Potential suitors may include YouTube, Twitch, and Fox-backed Caffeine.

The LCS rebrand has introduced a number of new mottos, including "All for the Game.”
Riot Games
The LCS rebrand has introduced a number of new mottos, including “All for the Game.”

Looking to catch up on all the League of Legends offseason action? We’ve run a comb through all the confirmed 2021 rosters, and come up with the biggest winners & losers from the LCS and LEC free agency windows.

The LCS returns on Friday, Jan. 15 with the preseason “Lock In” tournament.

Fortnite

Epic Games sues Apple & Google in UK over Fortnite removals

Published: 16/Jan/2021 1:28

by Theo Salaun

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Following litigation over Fortnite’s app store removals by Apple and Google in the United States of America, Epic Games have officially mounted lawsuits against both tech companies in the United Kingdom, as well.

In August 2020, Epic Games added their own payment process to Fortnite’s mobile offerings so that Apple and Google’s cellphone and tablet users could purchase in-game items at a discounted price. This discount was specifically enabled by the new process, which bypassed each company’s transaction fees. 

Unsurprisingly, as the payment method was in direct violation of both the App Store and Play Store’s Terms of Services, each company subsequently removed Fornite from their offerings. And, expecting this, Epic Games responded by launching lawsuits against the companies in the U.S. and Australia. 

Now, the makers behind the world’s most popular third-person battle royale have tripled down and mounted legal action against both tech giants in the U.K. Citing violations of competition laws, Epic Games’ legal case in the U.K. is very similar to the ones already made in other countries. And, immediately contested, Apple and Google’s responses have proved similar, as well.

Fortnite Crew image
Epic Games
Fortnite’s Crew subscription service means even more payments for Epic Games.

As discussed by BBC News, Epic have officially submitted documents to the Competition Appeal Tribunal in the UK. The allegations suggest a monopolistic abuse of power by each company that centers around competitive restrictions to app store and payment processing options, as well as unfair payment fees.

Typically, those fees come at about 30 percent of all purchases, although exact figures differ depending on company and app. Fortnite is obviously one of the biggest games in the entire world, so almost one-third of their sales on mobile means hefty earnings.

But, like their other lawsuits, Epic allege that this is about more than their own profits. The company demands that Apple and Google begin allowing software developers to institute their own payment-processing systems and options to be downloaded outside of the App and Play stores.

Fortnite Crew Green Arrow
Epic Games
Fortnite has always delighted its fanbase with purchasable cosmetics.

So far, Apple and Google have both replied similarly in the U.K. situation, claiming that they are open to reintroducing Fortnite to their mobile stores but that they deny any violation of competitiveness.

Dexerto will continue to monitor the legal cases in each country, providing updates whenever these prolonged legal disputes begin reaching their conclusions.