In addition to the main teams, OpTic and Envy’s Overwatch League franchises, the Houston Outlaws and Dallas Fuel respectively, are also partners in the deal.
CompLexity’s esports training facilities and headquarters in Frisco, Texas is the focal point of their deal with GameStop. In fact, all three of the organizations partnering with GameStop are Texas based.
The GameStop performance center in Frisco.
GameStop itself is headquartered in Grapevine, Texas, and so is very much supporting the “local” esports scene in the state.
The influx of these large partners is perhaps as necessary as it is exciting. Organization’s like OpTic, Envy and CompLexity are charged with obtaining millions in investment if they are to secure spots in the franchised leagues which are taking over many of the biggest esports titles.
OpTic are already fielding teams in the LCS and Overwatch League (with the Houston Outlaws), both of which required buy-in fees of upwards of $10 million.
GameStop will know that the large fanbases of these teams is likely more than enough to warrant the partnership, and with esports audiences growing at an almost exponential rate, it’s no surprise they are getting in on the action.
“To begin, I want to state that I am not a journalist. What I’m writing below is directly from what I’ve been told by the individuals who work at these companies or are deeply familiar with the business dealings of these companies by the nature of their position in esports,” the author warned to begin the piece.
Following this, the individual went into detail about how third-parties such as Eleague, ESL and MLG have attempted to work with Nintendo, but the company was near impossible to work with being slow to respond or asking outrageous licensing fees.
Melee has had its share of growing pains as an esport.
According to the insider, Twitch “had been in negotiations with Nintendo to run a sanctioned circuit for Smash, including Smash 4 and Melee, starting around 2015.”
The insider then claims that Twitch was fronting the costs which would have had a budget in the millions. “During this time, it’d seem like Twitch was always close, only to have conversations left without a response from Nintendo for months, thus delaying the process,” the insider revealed.
“Eventually, around early 2018, after 3 years of man-hours and efforts to appease Nintendo, the parties came to an agreement. This wasn’t just a verbal agreement, or an agreement made in good faith. It was a written contractual agreement meant to kick off the circuit for both Melee and Smash 4,” they further added.
Unfortunately, it all came crashing down. “Unbeknownst to anyone, Nintendo had plans to announce Smash Ultimate in 2018. Nintendo began ghosting those working at Twitch, even after the agreement was made. Then, once Ultimate was announced, Nintendo came back to Twitch and effectively stated that the circuit no longer made sense with Ultimate in sight.”
Smash God Adam ‘Armada’ Lindgren seemed to confirm that a lot in the report was true. “I understand if people might be skeptical but believe me when I say that this is very accurate,” he said.
Of course take anything the anonymous poster says with a grain of salt. Without sources, their claims can’t be verified. However, it’s interesting that several prominent members of the scene are backing it up. With the Smash community in an uproar, only time will tell if Nintendo finally backs down or if they dig their heels in continue to create a divide between them and the fandom.