YouTube expert explains how David Dobrik became so successful

Published: 24/Feb/2020 15:42

by Jacob Hale


David Dobrik has been one of the biggest success stories YouTube has seen in recent years, accruing over 16 million subscribers on the platform. Now, a YouTube and social media expert has explained exactly how he made it happen.

While Dobrik was originally a Vine star, his transition to YouTube was relatively seamless and he soon picked up any traction he had gained from Vine and, obviously, a whole lot more.

Since then, his views have started to outshine some of the biggest names on YouTube,  yet has accomplsihed it in an unconventional yet authentic way – as YouTube expert Paddy Galloway explains.

Instagram: daviddobrik
David has become an online sensation since switching from Vine to YouTube.

In a video that takes a deep dive into Dobrik’s career – as well as what he did to become so successful – Galloway lists several factors that have contributed to the Slovakian-born star’s success.

One of the first things Galloway points out – after showing off Dobrik’s incredible viewing figures and estimated net worth of $7m – is that he “goes against many of the principles that YouTubers live by.” He makes short videos, uses copyrighted music and isn’t afraid to use strong language or show edgy content – meaning most of his videos get demonetized by default.

Paddy then says that he believes Dobrik’s success comes down to four key factors – and he seems to hit the nail on the head.

The first factor given is “Migrating his audience” or, in more simple terms, how he pulled his Vine followers across to YouTube. Through his growing knowledge of brand deals, content algorithms and the power of collaborations, the transition to YouTube sensation came much quicker than it did for David than it would have for others.

Galloway then says the second factor to Dobrik’s success is how he “evolved the vlog.” He explains that while Vine might have died, Dobrik essentially makes videos that seem like Vine compilations, in that its short-form sketches or moments collated into one bigger piece. This is in contrast to other vloggers, who make them longer to increase watch time and monetization potential.

He also notes the point of view the vlogs are filmed in – mostly on his friends, and from a side angle rather than straight-on, making viewers feel even more immersed in what they’re watching.

Galloway’s third factor to success is the use of characters to add extra dimensions. Having a big group of friends who are also popular online personalities means David himself doesn’t have to drive the narrative of the vlog – instead, viewers become fans of the entire ensemble.

Instagram: daviddobrik
Dobrik has become as big a name as any other throughout his years on YouTube, becoming a celebrity in his own right.

Finally, Galloway says the fourth key to success is Dobrik’s outsmarting of the YouTube algorithm. Despite not being the ‘model YouTuber,’ he uses titles and thumbnails that are very clickable, and the short videos mean viewers stick around to watch the whole thing.

Because of his great click-through-rate and watch-time, his videos still perform well on YouTube’s algorithm despite not hitting boxes the platform would typically search for.

This breakdown provides a lot of food for thought for aspiring content creators, especially with the point that “content should always come first” the resounding message at the end.

Although there always has to be a certain amount of luck involved to see so much success on YouTube, it’s clear that Dobrik continues to go above and beyond to create the best content possible, while also maximizing his opportunities on the platform.


xQc begs his Twitch fans to stop sending so many “sad” donations

Published: 20/Jan/2021 7:21

by Alex Tsiaoussidis


In a hilarious but sincere rant, xQc begged his fans to stop sending so many “sad” donation messages, particularly when they happen one after the other and even more so when they are fake.

Twitch donations are the best way for fans to pass on a message to their favorite streamers. Not all streamers have text-to-speech for donations turned on, and even they do, they don’t always hear them. However, it’s still more effective than spamming in the chat.

Felix ‘xQc’ Lengyel gets bombarded with donation messages every stream. They’re often funny, but they can sometimes be sad and depressing. xQc has finally had enough of that, particularly when it’s excessive and insincere.

The Twitch star has slotted (deliberately or otherwise) into his 'bad guy' role perfectly.
Twitch: xQc
The Twitch star had a lot to say about “sad” donations during a recent stream.

“Let me talk about this once and for all,” he said. “I realize this kind of like a picky topic… but I’ll just tell you straight up, okay? The emotional [donation messages] are fine when they’re true.”

“The problem is when there’s too many of them that are stacked, it feels like… all the energy goes down,” he added.

“Sometimes it’s f**king overwhelming,” he said. “I feel bad for the people that are having tough times, legitimately, and they’re struggling. They’re trying to get under the wave of BigPog, and you just pull everybody down.”

“When there’s a couple, it’s fine,” he added. “But when it’s too stacked, I feel bad for the people that are just trying to escape. They’re getting f**ked on over and over again. It’s selfish as sh*t.”

“Those that bait it are even worse,” he said. “It’s fake, and it’s trolling, and it’s f**king stupid as sh*t. I’m tired of it, dude. That sh*t is garbage. I could have said it in a better way, but there’s no way around it. Holy sh*t, man.”

“I don’t want to shut down people from saying stuff that they’re going through,” he added. “Just be mindful not to stack it all. I don’t want this stream to become a ship of despair.”

xQc has never been one to bite his tongue, and he didn’t hold back here. However, somebody posted the clip on Reddit, and it seems like others sympathize with him.

“I feel bad for the people, but it just completely ruins the mood every time,” wrote one user, which ended up being the top comment. “I love watching XQC, but [text-to-speech] is unbearable,” wrote another.

In the end, though, there’s two sides to every story. It will be interesting to see what donors who leave these messages haveto say. Maybe they’ll understand.