YouTube king Felix ‘PewDiePie’ Kjellberg’s ‘Bitch Lasagna’ diss track toward Bollywood label T-Series is the most viewed video on his channel - but the Swede may have topped his last song with a new hit.
Kjellberg uploaded another diss track titled ‘Congratulations’ on March 31, nearly five days after T-Series surpassed him in subscribers on March 26.
As suggested by the title, PewDiePie’s song mockingly “congratulated” T-Series on their victory, placing emphasis on the label’s status as a mega corporation and even claiming that they’d gained their success with shady business practices.
“...All it took/ was a massive corporate entity with every song in Bollywood,” PewDiePie rapped. “Now you’re at number one, hope you did nothing wrong/ Like starting your business by selling pirated songs.”
PewDiePie went on to jokingly accuse T-Series’ CEO, Bhushan Kumar, of tax evasion and having ties with the Indian mafia, later telling a story in which the label sent him a cease and desist letter for defamation.
Even popular YouTuber MrBeast made a surprise appearance toward the end of the video, likely due to his massive contributions toward PewDiePie’s channel with his citywide ad campaign and viral Super Bowl stunt.
PewDiePie’s latest diss track was made with the help of YouTubers ‘Boyinaband’ and ‘Roomie,’ who gave fans a behind the scenes look into the song’s creation with their own respective videos on the topic.
According to Boyinaband, T-Series’ had actually sent PewDiePie a cease and desist letter, although he made sure to save the meat of the story for Kjellberg to discuss in a later video.
While ‘Bitch Lasagna’ sits at over 169 million views, it’s not out of place to say that ‘Congratulations’ will follow a similar pattern; however, unlike Kjellberg’s other major videos about T-Series, his subscriber count continues to falter, with T-Series pulling ahead by over 110,000 subscribers as of March 31.
Despite his apparent loss, some PewDiePie fans refuse to accept defeat, and are even formulating a last-minute ‘International PewDiePie Day’ campaign in an attempt to squash T-Series for good.