Tana Mongeau speaks out amid Jake Paul and Julia Rose dating rumors - Dexerto
Entertainment

Tana Mongeau speaks out amid Jake Paul and Julia Rose dating rumors

Published: 8/Feb/2020 13:16

by Andy Williams

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Tana Mongeau has opened up to her Twitter amid the rumors of Jake Paul’s new relationship with Instagram model Julia Rose.

Following the announcement that Mongeau and Paul were going on a break at the beginning of 2020, all eyes have been on the YouTube pair.

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Before the breakup, Tana revealed that their relationship had gone south, with the pair’s hectic schedule proving to be the crux of the issue.

Tana Mongeau and Jake Paul announced their split in January.
tanamongeau (Instagram)
Plenty were wondering whether the ‘Jana’ ship had truly sailed after their announcement.

Now, six months after Paul and Mongeau staged a Las Vegas wedding, the YouTube prankster is reportedly shacked up with social media star, Julia Rose.

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Rose is an Instagram model who went viral after flashing Astros pitcher, Gerrit Cole during October’s World Series event.

After taking the social media realm by storm during 2019, Rose started 2020 by supporting Paul in the build-up to his bout versus Ali ‘AnEsonGib’ Al-Fakhr.

Now it appears that the pair are making things official, as Jake captioned his February 7 Instagram post “bro so what,” as the pair were affectionately cuddled up.

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bro so what

A post shared by Jake Paul (@jakepaul) on

Tana posts cryptic Tweet

After his whirlwind relationship with Mongeau, Paul told Entertainment Tonight that he’d “always love” the 21-year-old YouTube vlogger and that the pair would be “just better off as friends.”

In the aftermath of the social media frenzy, Mongeau opened up to her Twitter following, simply commenting: “I just hope you’re happy.”

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There appears to be no bad blood between Mongeau or Rose, after the Instagram model posted a snap of the pair having a whale of a time while partying after Jake’s boxing match victory.

After putting his first professional TKO in the books, Paul has his eyes on locking horns with KSI in the near future. With Rose in his corner, the 23-year-old will be looking to avenge Logan’s loss from November 2019.

Business

Twitch staff accused of tricking streamer into promoting brands

Published: 7/Oct/2020 21:28 Updated: 7/Oct/2020 21:34

by Alan Bernal

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Twitch streamers are speaking out against the broadcasting platform for attempting to promote brands within individual chats. Content creators are slamming the practice, especially since they have no control of removing the adverts from their channel.

One longtime YouTuber and Twitch streamer who goes by ‘The Black Hokage’ noticed a staffer had dropped a message in his Chat. The purpose of the text, sent by ‘newcryka,’ was to have the streamer acknowledge the listed brand with 400 Bits attached to the post.

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He immediately took issue with the move: “Yo, are you promoting something?… You got a Twitch staff symbol next to your name, are you promoting sh*t in my Chat?”

After posting the interaction on Twitter, more streamers slammed the apparent unsolicited advertisement from the streaming platform.

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“Creators beware! Twitch staff is now going around donating spare change in an attempt to trick you into shouting out brands without proper compensation. Don’t fall for it,” The Black Hokage said.

Twitch partner and viral streamer ‘negaoryx’ responded: “Which is great, because we can’t moderate anything said by Twitch staff in chat, so we can’t even purge it… great…”

There is a function that lets people ‘/Clear’ their channels messaging log, which lets “broadcasters and chat moderators to completely wipe the previous chat history.” This feature doesn’t apply to messages from Twitch staff accounts.

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However the means, content creators and the wider Twitch community got an indication that the streaming platform could experience more intrusive marketing campaigns.

Some believe that The Black Hokage’s clip could have been a Twitch advertisement staff member testing out a new form of social engagement tactics meant for branding – and the thought isn’t unfounded.

In early August, an outside company released how its latest marketing scheme made use of Twitch’s donation alerts to get a branded sound bite played on a streamer’s channel. Their video showed multiple instances of a Twitch account surprising streamers by donating $5 to get a brand’s name and current offerings played on their page.

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The idea was immediately chastised for its way of engaging in promotion and sponsorship for a company without consulting or locking a paid deal with the individual streamer. However, despite inevitable backlash, advertisers are still trying out new methods of outreach.

The Amazon-owned streaming site has been incorporating more ways to engage audiences with branding promotions and advertisements.

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Twitch
Amazon solutions for ads have directly integrated Twitch channels and streamers in the past.

“Twitch video and display media, as well as new Twitch audiences, are now available for inclusion in Amazon Advertising campaigns, and Amazon audiences are available for inclusion in Twitch campaigns,” Amazon wrote. “We’re delighted to share that we are combining Twitch’s hard-to-reach and highly engaged audiences with Amazon Advertising’s integrated full-funnel advertising offering.

Days after Amazon announced it had added Twitch to its Amazon Advertising portfolio, the streaming site announced it was testing out mid-roll ads for channels. This too was vehemently criticized by everyone from Twitch streamers to viewers, and the idea was later abandoned.

Twitch
Twitch has been experimenting with new ad campaigns that have drawn ire from viewers and streamers.

A feature that hasn’t gone back to the drawing board has been the picture-in-picture mode for ads that minimizes and mutes the main stream while playing a fullscreened promotion. This too was received with angst from viewers.

Twitch’s latest attempt at finding a more engaging way to introduce ads to its reported 17.5 million daily users has, again, created ire from its partnered content creators.

As Amazon and Twitch continue to create advertising solutions for its highly-valuable and impressionable audiences, the platform’s streamers will be on the lookout for more marketing tactics that look to benefit off of their communities.