While Kjellberg admitted that Tati’s video was likely a good “wake up call” for Charles, he didn’t think bringing their feud into the public eye was “worth it” - and even hopes that their battle will end soon, before he ends up blowing a gasket.
“...I’m ready to just check out, because I don’t really care for another person to get involved with more drama,” PewDiePie said of the debacle, noting beauty mogul Jeffree Star’s involvement in the scandal. “...This is just annoying at this point. If this drags on, I’m just gonna get pissed off.”
PewDiePie likewise sympathized with Tati for being hurt due to Charles’ brand deal with her direct competitor, SugarBearHair, but felt that she was “unjustified” in bringing their feud into the limelight, considering the massive damage done to Charles’ career and YouTube subscriber count.
Charles himself thanked PewDiePie publicly for giving him advice during his video dissecting his initial apology to Tati, where he expressed major doubts that Charles would ever be able to come back from Tati’s damaging claims.
@pewdiepie thank you felix for both of the videos that you made about the situation. meant a lot that you saw what was going on, and the advice in your second video was incredibly helpful and appreciated. love you— James Charles (@jamescharles) May 18, 2019
Despite PewDiePie’s fears, it seems that Charles is making a major comeback, after all, regaining subscribers at a rapid rate while both Tati and Jeffree Star’s channels have taken significant hits.
Even major personalities like FaZe co-owner Ricky Banks have come out in support of Charles, with Banks directly asking Tati to reveal ‘Halo Beauty’s’ profits following the release of her initial video.
Hey Tati, @GlamLifeGuru would it be too much to ask to share Halo Beautys sales report over the last month. I think we'd all appreciate/ like to know the impact this scandal had on your products success. If none of it was about vitamins then it really shouldn't matter, right?— FaZe Banks (@Banks) May 18, 2019
While popular opinion appears to have taken Charles side, Star isn’t admitting defeat just yet, claiming to have “receipts” against Charles that will expose his “mass manipulation” - although the jury is still out, as he has yet to come forward with further statements against the young beauty guru as of the publication of this article.