Cloud9 Enters New Partnership With the United States Air Force - Dexerto
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Cloud9 Enters New Partnership With the United States Air Force

Published: 20/Jul/2018 15:06 Updated: 15/Oct/2020 15:28

by Ross Deason

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Cloud9 has announced a new partnership between its Counter-Strike: Global Offensive team and the United States Air Force.

The new sponsorship will feature content where the team travels to various Air Force bases around the country as well as follow the players’ journey at ELEAGUE Premier 2018.

Jack Etienne, the CEO of Cloud9, hopes that the project will raise awareness of the U.S. Air Force’s work among Cloud9’s fan base and states that it will give the organization the chance to deliver amazing new content.

“Cloud9 is proud to create awareness of the Air Force for our amazing fan base,

“By developing a dynamic partnership with the Air Force, we will be able to deliver extraordinary content that will show fans a totally different side of the team.”

Major Ross McKnight, Chief of National Events Branch at the Air Force Recruiting Service Headquarters, added:

“We are very excited to partner with Cloud9’s stellar CS:GO players, who display the same level of discipline, rigor and achievement that we value in our Airmen. The partnership will provide an opportunity to create engaging and relevant content in the esports space and to show Cloud9 fans some of the ways in which they can make a difference in the U.S. Air Force.”

This isn’t the only major partnership for the U.S. Air Force in esports. ELEAGUE announced on July 19 that it has expanded its partnership with the aerial and space warfare service branch of the United States Armed Forces.

The new deal will see the U.S. Air Force sponsor a number of ELEAGUE events, including ELEAGUE CS:GO Premier from July 19 – 29.

Seth Ladetsky, Senior Vice President of Sales for Turner Sports, said:

“ELEAGUE goes to great lengths to bring on partners that have a natural connection to our fans and that understand that the esports community highly values authentic voices. The Air Force gets it and is a perfect fit; we are excited to be working with them in a deeper way and providing them a platform to articulate how they support the men and women of our country in their time of service.”

Genshin Impact

Genshin Impact rakes in insane amount of money in first month on mobile

Published: 31/Oct/2020 17:35

by Georgina Smith

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New data from Sensor Tower has revealed that free-to-play gacha game Genshin Impact scooped up a colossal amount of money within only its first month of launch on mobile, beating many other app store strongholds to the top spot.

While Genshin Impact initially got a reputation for its similarity to Legend of Zelda: Breath of the Wild, its diverse selection of playable characters, intricate elemental magic system, and gripping story set the RPG apart from games like it.

For a free-to-play game it has extraordinary depth, but the way that developer miHoYo monetizes the game is via the divisive ‘gacha’ system.

Genshin Impact characters by a city
Genshin Impact
Genshin Impact has been rated highly by critics.

Players can take a shot at winning their favorite character via the wish system, and while the game allows you to use some wishes for free, in order to have a shot at zoning in on the one character you want, players will need to spend real-world money to purchase wishes.

Genshin Impact’s extraordinary revenue

New data from Sensor Tower published on October 28 reveals that Genshin Impact has raked in a huge amount of money within its first month, September 28 to October 27.

Just on mobile platforms alone, the game earned a whopping $245 million dollars, a crazy amount of money considering it’s a free-to-play application.

For this period, Genshin has absolutely obliterated other high-earning games that remain staples of the app store such as Honor of Kings ($216 million), PUBG ($195 million), and global hit Pokemon Go ($122 million).

Graph from Sensor Tower showing top grossing mobile game worldwide between Sep 28 and Oct 27 2020
Sensor Tower
The interesting data report shows Genshin Impact pulling in hefty revenue.

The gacha mechanic has clearly paid off for miHoYo in this instance, with streamers and YouTubers across the world spending thousands of real-world dollars on obtaining their favorite characters.

Some have even blasted the game for being “predatory,” one streamer saying “I think this system is gambling. I can’t believe that this exists in a game. And I refuse to promote it. I can’t do it and I’m so sorry that I did.”

Regardless of people’s opinion on the mechanic, it doesn’t look like the success of the game is slowing down, with Genshin still ranking high on Twitch, and many popular streamers giving the RPG a try.