How much are CDL broadcast rights worth compared to OWL & LCS? - Dexerto
Call of Duty

How much are CDL broadcast rights worth compared to OWL & LCS?

Published: 5/Sep/2019 8:32 Updated: 5/Sep/2019 9:26

by Matt Porter


Analysts Konvoy Ventures have revealed how much they believe the broadcasting rights to the franchised Call of Duty League are worth ahead of the competition’s official launch in 2020, using the current Overwatch League deal as a basis for thier predictions.

Call of Duty will officially become the third esports title to pursue a franchise model, following in the footsteps of fellow Activision title Overwatch, and Riot Games’ League of Legends.

With the Overwatch League signing a $90 million, two-year deal with Twitch to broadcast exclusively on the platform, it seems set that the media rights to the CDL will also be auctioned off, but how much will it cost to acquire the rights for the franchised competition?

Joe Brady for MLGCall of Duty will move to a franchised format in 2020.

With no official deal in place, Konvoy Ventures used the public details of the Overwatch League to predict how much the media rights for the LCS and CDL would cost to prospective buyers eager to lock down the competitions on their platform.

Based on the $45 million-per-season deal, Konvoy were able to estimate that with an average of 23,861,239 hours watched per month, the price-per-hour watched equates to $1.39, while the 32,753 average viewers means that each spectator is worth $1,374 in the current deal.

Robert Paul for Blizzard EntertainmentOverwatch League sold their media rights to Twitch for $45 million per season.

Using those values, Konvoy estimate that the 8.3 million hours watched on average per month would be worth $15,754,703, while the average viewers of 23,794 at the same $1,374-per-viewer would be worth an estimated $32,690,737.

Using those metrics to find an average, Konvoy’s Josh Chapman writes: “In conclusion, we believe that the upcoming contract for media rights of the CDL should be priced at $24 million per season.

“We believe that the most accurate pricing would be based on hours watched and viewers, which would have the total deal (two seasons) priced at $48 million. Our estimates would indicate that each team would receive a max of $2 million a season.”

Chapman concludes: “This assumes that Activision Blizzard takes $0 from media rights, which is unlikely to be the revenue split between them and the franchise owners. In reality, the franchise teams will likely receive quite a bit less.”

MLGTeams in the CDL could receieve a maximum of $2 million each season from media rights.

Those figures pale in comparison when compared to League of Legends though, with Konvoy’s projected media rights for hours watched sitting at a staggering $159,782,733 based on an 84 million hours-per-month average, while the viewership which sits 116,178 would be worth the same amount.

That would bring the estimated rights deal for a two year deal like the OWL’s to $319 million, over three times more than the confirmed Overwatch League deal with Twitch, and six times greater than the estimated Call of Duty League.

Riot GamesUsing the same metrics, the value of a League of Legends media rights deal would be massive.

Konvoy Ventures state that for CoD franchises who spend the reported $25 million on their city-based franchise, it would take over 12 seasons, or six years, to make back the franchise fee assuming they received the full $2 million in yearly media rights, and that they were breaking even before they were paid their share.

How much the actual CDL rights will be sold off for remains to be seen, with no timeline announced by Activision Blizzard for the deal.

H/T: Konvoy Ventures

Call of Duty

CDL Challengers Cup #4 final placements: WestR’s reign continues

Published: 18/Jan/2021 3:01 Updated: 18/Jan/2021 3:02

by Brad Norton


WestR, House Tarth, and Renegades have all come away as champions in their respective regions as the fourth Black Ops Cold War Challengers Cup event is now in the books. 

  • WestR continues to be the most dominant force in NA, taking home their fourth consecutive Challengers Cup victory.
  • House Tarth finally get back atop the EU region with an impressive upper bracket run over former champions.
  • Renegades reclaim the throne in APAC, taking down VOID Collective in the Grand Finals.

Final placements

Just under 1,000 teams competed around the world as the weekend-long event offered up pro points alongside the standard prize pool. No different from earlier Challengers Cups, $2,500 was on the line across NA and EU while APAC battled it out for a share in $1,500. 

Placement Team Prize
1st WestR $2,000
2nd NYSL Academy $500
3rd Built By Gamers
4th Triumph
Top 6 Slammed Strikes Back
Bean Squad
Top 8 wambyyyybambyy
Placement Team Prize
1st House Tarth $2,000
2nd Connect 4 $500
3rd RAMS
4th Gangsterz
Top 6 Obtained Esports
Team Singularity
Top 8 Orgless
Team Sween
Placement Team Prize
1st Renegades $1,000
2nd VOID Collective $500
3rd Chiefs Esports Club
4th Vertex Gaming
Top 6 Next Up
Top 8 Team Handsome

Challengers Cup #4 Results & Recap

The fourth Challengers Cup event kicked off on January 16 and came to a close just one day later. Hundreds of teams duked it out though a number of familiar names topped the pack once again across all three regions.

WestR once again proved to be an unstoppable force in NA. The reigning champs cruised through this week’s upper bracket without much difficulty. Despite a remarkable showing from NSYL Academy on their way through the lower bracket, they couldn’t quite matchup in the Grand Finals.

On the EU side, House Tarth climbed their way back to the top spot after two weeks of finishing in the Top 6. They took down Connect 4 in back to back matchups, winning 3-2 in the Winner’s Finals and then 3-1 in the Grand Finals.

Similarly, Renegades pushed back to the top of the APAC region after their extraordinary winning streak came to an end in Challengers Cup 3. They took down VOID Collective 3-1 in the final series.